Microsoft Begins Unifying Its Copilot Apps

Microsoft started, the week of August 13, 2026, merging its consumer facing Copilot app and Microsoft 365 Copilot, used by businesses, into a single experience. According to TechCrunch and PYMNTS, the rollout began for a small group of Windows Insider program users, with a worldwide expansion expected mid-August on mobile and web, followed by the Windows and Mac apps in mid-September.

Rebranding: New Icon, New Address, and Mico's Return

The Microsoft 365 Copilot app is being renamed simply Microsoft Copilot, with a new icon and web address, according to Digital Trends. The unification also extends to the enterprise environment Mico, the animated bubble shaped assistant Microsoft already used in consumer Copilot, reminiscent of an updated version of the old Clippy.

Free Features Are Being Retired Starting August 18

As part of the consolidation, Microsoft will end some consumer Copilot features starting August 18, 2026, including Copilot Podcasts, Group Chat and the free version of Deep Research, according to TechTimes. Users who relied on these free features will need to find alternatives or move to paid plans, should the functionality return at a premium tier.

More Model Choice: GPT-5 and Anthropic Arrive in Copilot Chat

Microsoft is also rolling out GPT-5 inside Copilot Chat and adding support for Anthropic models, giving users more choice over which AI model to use within the same app. The move follows a broader trend of major platforms offering multiple models from different vendors instead of relying on a single partner lab.

The Full 'Super App' Is Expected This Quarter

According to Microsoft CEO Satya Nadella, cited by Digital Trends, the final vision of the AI 'super app' should be ready this quarter, meaning by the end of September 2026. The merger of the Copilot apps is described by the company itself as the first formal step toward that single platform.

The Backdrop: the Race for AI 'Super Apps'

Microsoft is following a move already seen at other major tech companies, which are looking to consolidate multiple AI products into a single interface able to serve both consumers and businesses. Unifying consumer and enterprise under the same brand also simplifies communicating new features and reduces fragmentation of AI products within the Microsoft ecosystem.

Why It Matters for Brazilian Agencies and SMBs

Brazilian agencies and companies using Microsoft 365 Copilot in internal operations should closely track the migration timeline, since the new web address and icon may require adjustments to internal documentation, shortcuts and team training. The arrival of Anthropic models alongside GPT-5 is also good practical news: more model choice within the same corporate tool makes it easier to test which AI performs best for each type of task, without needing to contract a separate service.